Privacy Policy
Last updated May 28, 2026
Hema Studio respects your privacy and is committed to securing and protecting any information we have about you. This policy (the “Privacy Policy”) covers our treatment of personal data about you whenever you access or use Hema Studio’s products, services, features and technologies, and describes your rights and how you can exercise them.
You accept this Privacy Policy by using the Online Services. If you have any questions or concerns about the Privacy Policy, please contact us.
Hema Studio's Services are offered to companies and/or other legal entities for professional use (our 'Subscribers'). Our Subscriber agreements govern the delivery and use of the Services ('Subscriber Agreements').
This Privacy Policy applies when Hema Studio is the data controller responsible for processing personal data. It does not apply to any input submitted to, output generated by, or documents uploaded to our Services ('Content'). We process Content as a data processor on behalf of our Subscribers (the data controllers), and our processing of Content is governed by the relevant Subscriber Agreement. Any queries related to personal data included in Content should be directed to our Subscribers. If we receive any rights requests concerning instances where we act as data processor, we will forward them to the relevant Subscriber.
Hema Studio may maintain links to other websites and other websites may maintain links to the Online Services. This Privacy Policy only applies to hema-studio.com and not to other websites accessible from Hema Studio or websites that you use to access Hema Studio.
We collect personal data provided to us if you create an account to use our Services or communicate with us, including:
When you visit, use, and interact with our Services, we automatically collect certain information ('Technical Information'), including:
We may collect information about you from third parties, such as security partners, marketing vendors and event organizers. Our Subscribers may provide us with information about you to facilitate us providing our Services.
Hema Studio may collect publicly available information about Subscribers and prospects, including name, email address, phone number and other contact details, for the purposes of providing and marketing our Services.
Hema Studio may aggregate personal data to analyze the effectiveness of our Services, improve and add features, and share general user statistics with third parties. Aggregated information does not identify individual users.
Hema Studio may use your personal data for the following purposes:
| Purpose | Types of personal data | Legal basis | Data retention |
|---|---|---|---|
| Manage customer relationship and deliver Services | User account info, communication info, log data, device info, usage data | Contract (Art. 6(1)(b) GDPR) | Until the relevant contract terminates |
| End user satisfaction surveys and reviews | Survey info, testimonial info, technical information | Legitimate interest (Art. 6(1)(f) GDPR) | Until the contract terminates |
| Network and information security | User account info, technical information | Legitimate interest (Art. 6(1)(f) GDPR) | For as long as you use the Services |
| Data analysis and service improvement | User account info, technical information | Legitimate interest (Art. 6(1)(f) GDPR) | For as long as you use the Services |
| Calculate usage costs | Usage data | Contract (Art. 6(1)(b) GDPR) and legitimate interest (Art. 6(1)(f) GDPR) | Up to 6 months after last use, or longer if required by law |
| Identity verification | User account info, technical information | Contract (Art. 6(1)(b) GDPR) | For as long as you use the Services |
| Marketing targeting and profiling | Communication info, social media info, technical information | Legitimate interest (Art. 6(1)(f) GDPR) | Until you notify us you are not interested |
| Direct marketing and marketing surveys | Communication info, social media info, technical information | Consent (Art. 6(1)(a) GDPR) | Until you withdraw consent or opt out |
| Protection from legal claims | All categories listed in Section 2 | Legitimate interest (Art. 6(1)(f) GDPR) | For as long as required to protect Hema Studio's legal rights |
In certain circumstances, we may share your personal data with third parties, including:
Hema Studio always strives to process your personal data as close to you as possible. By using our Online Services, you understand that your personal information may be transferred to our facilities and servers within the EU/EEA.
In certain situations your personal data may be transferred outside the EU/EEA. Hema Studio always ensures that the same high level of protection applies in accordance with relevant data protection laws, including by relying on one or more of the following safeguards:
You have several rights under applicable data protection laws (including the GDPR) in relation to your personal data:
To exercise any of your rights, please contact us at any time using the contact details in Section 10. We may require you to verify your identity before processing your request.
We take significant and appropriate steps to protect your personal data against loss, misuse, and unauthorized access, disclosure, alteration and destruction. We use appropriate technical and organizational measures, which may include physical access controls, encryption, intrusion detection and network monitoring, depending on the nature of the information and the scope of processing.
Hema Studio retains your personal information for as long as necessary to fulfill the purposes for which we collected it, or longer if required under applicable law:
When we no longer need your personal data, we will delete it or anonymize it in accordance with our data retention policies and applicable laws.
We may update this Privacy Policy from time to time. When updated, we will post a revised version on this page. By continuing to use our Online Services or providing us with personal data after we have posted an updated Privacy Policy, you consent to the revised Privacy Policy.
If you have any questions about our Privacy Policy or any other privacy related matter, please contact us:
Email: hi@hema-studio.com
Controller
Hema Studio
559568-1163
Grev Turegatan 74
114 38 Stockholm
Sweden